This type of marketing would be SO much fun to be a part of. It truly shows that Florida Commerce CU cares about their member’s financial health and is willing to reward them with cash for reaching their financial goals.
Visit their awesome microsite here. Their ‘webisodes’ (or Reality TV-type episodes available online) are going to be a success, I just know it. How rad would it be to be a family on this challenge?!!! PRETTY RAD if you ask me.
Brilliant, just brilliant. WAY more brilliant than Summit CU's Project Money so far…
...although, both have an idea that is bound to resonate well with their members and differentiate them from other financial institutions in their markets.
I look forward to tuning in to Florida Commerce's webisodes, even if I'm states away, LOL.
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